MOTION SYSTEM
FOR CATALUNYA RÀDIO
At The Others, Catalunya Ràdio tasked us to refresh their animation system with one that would resonate with current audience preferences, while maintaining its brand essence.
We sought to balance an aesthetic that would appeal to a broader demographic with the practicality of a flexible and adaptable motion system. The result is an animated graphic system that offers significant flexibility for creating various combinations. The scenes can be rearranged without compromising the overall functionality of the piece, maintaining its coherence and effectiveness across different formats.
